Privacy Policy

1. Who We Are

Peak Roofing & Construction ("Peak Roofing," "we," "us," or "our") is a licensed roofing contractor operating in Arizona, Nevada, and New Mexico. Our principal office is located at 14205 North Mopac Expressway 5th Floor, Austin, TX 78728. We operate the website at peakcraftroofing.site.

2. Information We Collect

Information You Provide Directly

When you submit a form, request an estimate, or contact us, we collect:

• Full name, email address, and phone number
• Property address (when provided for estimate requests)
• Service type and project details you describe
• Any other information you choose to include in your message

Information Collected Automatically

When you visit our website, we automatically collect limited technical information:

• IP address and approximate geographic location (city/state level)
• Browser type and version, operating system
• Pages visited, time spent, and referring URL
• Device type and screen resolution
• Cookie identifiers (see Section 5)

We collect this information to understand how our website is used and to improve it. We do not build individual user profiles from this data.

3. How We Use Your Information

• Service delivery: Scheduling inspections, providing estimates, and completing roofing work
• Communication: Responding to inquiries, confirming appointments, and providing updates on active projects
• Marketing: Sending promotional emails about our services — you may opt out at any time via the unsubscribe link
• Analytics: Understanding website traffic patterns to improve content and user experience
• Legal compliance: Meeting applicable federal, state, and local obligations, including contractor licensing requirements
• Safety: Detecting and preventing fraudulent or unauthorized activity

4. Sharing Your Information

We do not sell, rent, or trade your personal information. We may share it only in these limited circumstances:

• Service providers: Trusted vendors who assist with CRM, email delivery, scheduling, and analytics — all under confidentiality agreements and prohibited from using your data for their own purposes
• Legal requirements: When required by law, court order, or valid legal process
• Business transfers: In connection with a merger, acquisition, or sale of company assets — you will be notified in advance
• Safety: When necessary to protect the rights, property, or safety of PeakCraft, our clients, or the public

5. Cookies and Tracking Technologies

Our website uses cookies — small text files stored in your browser — to remember preferences and analyze traffic. We use three types:

• Strictly necessary: Required for the website to function (e.g., form submission handling). These cannot be disabled.
• Analytics: Help us understand how visitors use the site. We use privacy-respecting analytics that do not track individuals across sites.
• Marketing: Used only if you consent, to measure the effectiveness of our advertising campaigns.

You can manage your cookie preferences through our cookie consent banner, your browser settings, or by contacting us directly. Disabling analytics cookies will not affect your ability to use the site.

6. Data Security

We implement industry-standard technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. All data transmitted through our website uses SSL/TLS encryption (HTTPS). However, no method of internet transmission is 100% secure, and we cannot guarantee absolute security.

We limit access to personal data to employees who need it to perform their job functions, and we train our staff on data protection responsibilities.

7. Data Retention

We retain customer and prospect data for as long as necessary to provide our services and meet legal obligations:

• Estimate requests and project records: 7 years (contractor licensing requirements)
• Marketing list data: Until you unsubscribe or request deletion
• Website analytics data: 26 months rolling
• Cookie data: As specified at time of consent, typically 12 months

8. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal data (subject to legal retention requirements)
• Portability: Request your data in a machine-readable format where technically feasible
• Opt-out of marketing: Unsubscribe via any marketing email or by contacting us directly
• Withdraw consent: Where processing is based on your consent, you may withdraw it at any time

To exercise any right, contact us at info@peakcraftroofing.site. We respond to all verified requests within 30 days.

9. California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). We do not sell personal information as defined under these laws, and we do not share personal information for cross-context behavioral advertising without your consent. To submit a CCPA/CPRA request, contact us at info@peakcraftroofing.site with the subject line "California Privacy Request."

10. Children's Privacy

Our website and services are not directed to individuals under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately and we will delete it promptly.

11. Third-Party Links

Our website may contain links to third-party websites (review platforms, licensing boards, etc.). We are not responsible for their privacy practices and encourage you to review their policies independently. Our privacy policy applies only to our own website and services.

12. Changes to This Policy

We may update this Privacy Policy as our practices evolve or legal requirements change. When we make material changes, we will update the "Last updated" date at the top of this page and, for significant changes, notify active clients by email. Your continued use of our website after any update constitutes acceptance of the revised policy.